Sobeys

ourpurpose

Our Purpose

We’re on a mission to help Canadians Eat Better, Feel Better and Do Better.

Our research has shown that 73 per cent of Canadians want to make better food choices. At a time when Canadians are looking for leadership and advice from people they trust, we’re dedicated to helping our customers experience better food by providing fresher, healthier choices and delivering exceptional food experiences.

Fueled by our more than 125,000 employees, franchisees and affiliates, our Company’s purpose is to help Canadians Eat Better, Feel Better and Do Better.

Together, we are on a mission to advance our purpose and use our skills, experience and passion to change the relationship Canadians have with food.